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Behind the Friday Box Office – 2/7/14

Posted February 8, 2014 by Mitch Salem

  Note:  all weekend-to-weekend comparisons to Jan 31-Feb 2 will look better than usual because of last week’s Super Bowl Sunday, which sharply depressed box office for the day. OPENINGS:  THE LEGO MOVIE (Warners) is likely to outgross its $60M production budget by Sunday after a $17.1M Friday, and while that won’t cover the usual […]

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EARLY FRIDAY BOX OFFICE: “How To Train Your Dragon 3” Breathes Fire, “Fighting With My Family” Soft, “Alita” Drops & More

Posted February 23, 2019 by Mitch Salem

  After a string of disappointments at the box office, this weekend’s franchise centerpiece looks like it will deliver.  Preliminary numbers at Deadline have the opening day for HOW TO TRAIN YOUR DRAGON: THE HIDDEN WORLD (DreamWorks Animation/Universal) at $17.3M (including $3M from Thursday night and $2.5M from earlier paid previews), better than the $12.1M […]

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EARLY FRIDAY BOX OFFICE: “Annabelle: Creation” Solid, “Nut Job 2″” & “Glass Castle” Weak

Posted August 12, 2017 by Mitch Salem

  ANNABELLE: CREATION (New Line/Warners) will easily take the weekend.  According to preliminary numbers at Deadline, opening day was $15.1M, slightly below the $15.5M for 2014’s original Annabelle, but Creation is much more frontloaded, with $4M from Thursday night, almost double the $2.1M for Annabelle.  That suggests a lower weekend multiple than Annabelle‘s 2.4, and […]

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Box Office Footnotes – 6/10/11

Posted June 11, 2011 by Mitch Salem

> We’ll see if SUPER 8 gets to $40M, but in any case Paramount has done the season’s best job of managing expectations.  Considering that they’ve been throwing millions into promoting the movie since the Super Bowl, the idea that the lowest action opening of the summer is somehow good news is a beautiful piece […]

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EARLY FRIDAY BOX OFFICE: “Captain Marvel” Super-Heroic, Holdovers Fade

Posted March 9, 2019 by Mitch Salem

  CAPTAIN MARVEL (Marvel/Disney) is delivering the jolt the 2019 box office desperately needed.  Preliminary numbers at Deadline put opening day at $62M ($20.7M from Thursday night).  That’s far higher than the $38.2M for Wonder Woman, the $50.8M for Spider-Man: Homecoming, the $32.6M for Doctor Strange, and the $27.7M for Aquaman among recent superhero intro […]

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EARLY FRIDAY BOX OFFICE: “Sausage Party” Feasts, “Suicide Squad” Dives, “Pete’s Dragon” OK

Posted August 13, 2016 by Mitch Salem

  After a summer of fizzled franchise movies, audiences were–pardon the expression–hungry for something new, and the unquestionably unique, hard-R existential talking food cartoon SAUSAGE PARTY (Annapurna/Columbia/Sony) is satisfying that appetite.  According to preliminary numbers at Deadline, Sausage is going to win Friday with $13.3M ($3.3M from Thursday night shows), although it’s likely to be […]

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EARLY FRIDAY BOX OFFICE: “Finding Dory” Locates Record Audiences, “Central Intelligence” OK

Posted June 18, 2016 by Mitch Salem

  In its time of need, Hollywood looked to Pixar for salvation, and FINDING DORY (Pixar/Disney) is delivering.  According to preliminary numbers at Deadline, its opening day was $53M (including $9.2M from Thursday evening), more than any animated film has ever made in a single day, ahead of the $47.1M that Shrek The Third earned […]

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BEHIND THE FRIDAY BOX OFFICE – 7/19/13

Posted July 20, 2013 by Mitch Salem

  OPENINGS:  THE CONJURING (Warners) is off to a great start with a $17M opening day (including $3.3M from Thursday evening), but its real test comes today.  Horror movies tend to be very frontloaded and plunge on their second day of release:  this year, Mama was an exception, rising 7% on Saturday (and parlaying a […]

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