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The Sked: Official Nationals for Wednesday — World Series Ties Record Low for Game 1

Updated tables throughout. Game 1 of the World Series last night (Detroit at San Francisco) posted a 3.6 rating with Adults 18-49 in the official nationals, still giving FOX a nightly victory but tying the record low 18-49 rati...
by Mitch Metcalf
 
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The Sked: Tuesday Ratings — America’s Got Talent Sags

NBC held on to win another Tuesday last night, with a soft 2.1 Adult 18-49 rating from 8-11 pm (down from a 2.3 last week and the fairly routine 2.2-2.3 before the Olympics started).  America’s Got Talent remains the hi...
by Mitch Metcalf
 
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The Sked: Cable Ratings July 17-23

HBO’s True Blood remains the highest-rated cable program with Adults 18-49 on our weekly ranking.  But watch out HBO, the most down-market, lowest common denominator, tawdry program on television (USA’s WWE Mond...
by Mitch Metcalf
 
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SKEDBALL: Weekend Sports Ratings — NBA Playoffs Match Last Year’s Second Weekend

The NBA playoffs continued on three networks this weekend, and the eight games collectively were very close to the comparable games last year (+1% overall).  The two ABC games were the highest-rated by far: a 5.0 household rat...
by Mitch Metcalf
 
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Broadcast Network Weekly & Summer Averages: Bring on the Olympics

Based on fast nationals for Friday-Sunday and official national ratings for Monday-Thursday, the week of July 16-22 looks like ABC and FOX in a tie for first place with CBS and NBC several notches below, fighting to stay out of...
by Mitch Metcalf
 
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The Sked: Wednesday Ratings September 5 — Updated with Cable Ratings

NBC of course won last night handily with the first NFL game of the season.  Usually scheduled on the Thursday after Labor Day, the NFL moved the game to Wednesday out of deference to President Obama who gives his acceptance s...
by Mitch Metcalf
 
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The Sked: Big Apology without Remorse Fails to Jump Start OWN

Lance Armstrong (as calculating, cautious and conniving as ever) appeared with Oprah Winfrey Thursday night on the struggling OWN network in a much-hyped and relatively little-watched interview. The 90-minute part one of Lance ...
by Mitch Metcalf
 
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The Sked: Updated Olympic Ratings through Saturday

Last night in prime time, NBC averaged a preliminary 5.0 from 8-11 pm with Adults 18-49 from 8-11 pm.   The network has often thrown the 8 pm hour out of the nightly average (by delaying national commercials until 9:00).  If ...
by Mitch Metcalf
 
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The Sked: Monday Week 5

On the last night affected by a Presidential Debate this election cycle, NBC stayed on top with a 3.8 preliminary rating with Adults 18-49.  (The night featured 90 minutes of commercially-rated programming: an hour of The Voi...
by Mitch Metcalf
 
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The Sked: Olympics Ratings — Averages through Eight Nights

And so it begins.  As the competition turns away from the pool and the gymnastics arena to the track & field stadium, the nightly ratings begin to drift down.  Last night looks like an 8.1 rating with Adults 18-49 in the ...
by Mitch Metcalf
 
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The Sked: Thursday Ratings September 6

A surprise Thursday night victory for NBC last night, which had less to do with America’s Got Talent and much more to do with President Obama.  NBC started the night at 8 pm with a displaced America’s Got Talent�...
by Mitch Metcalf
 
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The Sked: Tuesday September 11 Ratings

Score another nightly victory for NBC in its early roll-out.  The network averaged a 2.9 rating with Adults 18-49 from 8-11 pm last night, which got off to a solid start at 8 pm with night two of The Voice (3.9 rating for th...
by Mitch Metcalf
 
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The Sked: Sunday Week Two

NBC will win another Sunday in the fall, although it will be one of the lower-rated Sunday Night Football nights of the season.  The 5.3 rating with Adults 18-49 in the fast nationals from 7:30-11 pm last night should go up to...
by Mitch Metcalf
 
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The Sked: Thursday Week 5 — MLB Ratings on Track toward NHL

World Series Game 2 is losing to the CBS Thursday lineup in the fast nationals (2.9 to 3.2 with Adults 18-49), but the game should rise to about a 3.3 in the official nationals when the Western live viewing is tabulated correct...
by Mitch Metcalf
 
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The Sked: Thursday September 27 Ratings — Updated with Official Nationals

Completely updated with official national ratings. Thursday premiere night is down 23% collectively for the broadcast networks (10.5 Adult 18-49 rating last night versus 13.7 last fall on premiere Thursday).  CBS is most on tr...
by Mitch Metcalf
 
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